To also launch it with no/hardly any forewarning might help with their launch day issues?
if its a may 27th launch for classic then they still have time. they generally announce the TLP a month before its scheduled to launch right? Think aradune was the exception because it was actually delayed after it was announced.
That would mean Aradune would be 1 month in to pop which if they are going to launch a new TLP while aradune is in pop, 1 month in would be the best for Aradune. People would still be going hard in PoP and not bored of it, so less likely to lose people.