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It's incredibly easy to mislead society on a massive scale as it is now with just misleading news. Imagine what it's going to be like with convincing fake video/audio. We're fucked.
Maybe the increased memeing potential it will unlock will mess with the signal to noise ratio so much that the brain washing gets drowned out. The problem solves itself by putting out so much fictional content that people get numb to it and take literally everything they see with a grain of salt?
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