Lyrical said:
All of that makes sense when you aren"t dealing with irrational individuals.
I actually thought about that some after I posted. It could be that your industry just doesn"t attract long term employees.
Maybe you need to identify your typical demographic of employees, before we can figure out how to reach them. Perhaps all your min wage guys are dudes out of high school or quit college. Basically in their party phase, where they just need to make enough money to party next week.
Your crew runners are 28-35 yr old guys without a college education. Maybe used to be construction workers through their younger 20s?
Your top guy or 2 are 40 yrs or older with lots of experience in the field. With or without college education.
All those could be way off, cause I have no idea how your business is run.
But if your low end guys are that out of high school/college drop out. They do have a sense of entitlement. The problem there is, no matter what you offer them. They still think the grass is greener out there. Cause everyone else is making tons of money right?
Your crew runners, are they doing this job because they have too to keep their wife and kids fed? Basically, they jump on the bandwagon cause it"s a decent paying job. But either hate it, or would take any chance to get a different desk job that paid the same?
I"d guess your couple top guys, have gone through tier 1 and tier 2. Now that they"re on tier 3, they think they"re worth more because they"ve stuck it out. Over the years while they stayed in the industry, they"ve watched a few hundred people come and go. They do realize the stability is worth money.
The top guys already have power over the crew, so you can"t entice them with that. You can"t give them more money, as revenue is down from previous years.
Perhaps you need to offer them something that has perceived value. Maybe invest in a get a way place. Say a cabin or time share or whatever. Where your top guys can take their families once a year as a work perk. Give em 3 days off in the middle of your super busy time. So they come back fresh. Sure you"ll be missing them for 3 days. But a relaxed worker will be more efficient when they return.
For the low level peons, if they"re gonna be retarded, give them retarded incentives. Like a badass week/month in sales? You buy the crew lunch! Oh sweet, the boss is buying us all we can eat at olive garden. I"m gonna destroy this bill via my pasta eating capabilities.
Then you"ve got your mid level guys who if they"re just making ends meet. Might really appreciate gift cards. Movie passes, sports game tickets, gas giftcards etc.
The goal on all of these isn"t to break the bank. But to show them you care. Now if you"re thrifty a lot of this is bought in bulk and ahead of time etc. So when you hand them a $50 gift card or 4 movie passes so the dude, wife, and 2 kids can go to the movies for free. It should have cost you like $30. Perhaps use groupon and buy like a spa day for $40 bucks. Give it to your secretary etc.
I guess the real goal here is to understand your employees. Learn what their home life revolves around. If it"s drinking or sports or toy trains. Get incentives that lend itself towards that. If a guy works 2 jobs just so he can buy diapers. Give him a gift card for a night out or something. Your top guys already making a shit ton of money? Give them time off, something they can"t buy.