IT/Software career thread: Invert binary trees for dollars.
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Trump's Staff
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I'm not sure if you are agreeing or not.
VS Code offers a modern IDE with intellisense and some basic Guid features that are streets ahead of any barebones text editor.
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TJT
Mr. Poopybutthole
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The idea of coding without intellisense makes me physically ill. What the fuck is this? 1995?
If you can get through all of your tasks without it no sweat I see only a few possibilities. You always have similar tasks you need to code and always in the same language. Your tasks are also small, you don't have projects with dozens to hundreds of objects comprising them, often that you did not write.
I can probably not bother with intellisense in python or sql and get by. Even then that goes away if I have to deal with expansive projects. But there's just no point in not having it. You write code a lot faster with it than reading the function libraries for shit.
Which is why I don't get the use of simplistic text editors. Sublime and Atom specifically have intellisense, embedded terminal, access to folder structures, and so on for that exact reason. Atom for instance has a lot of more advanced features that make fancy editing of large amounts of text, or lines of code, easier than in VS Code even.
If you can get through all of your tasks without it no sweat I see only a few possibilities. You always have similar tasks you need to code and always in the same language. Your tasks are also small, you don't have projects with dozens to hundreds of objects comprising them, often that you did not write.
I can probably not bother with intellisense in python or sql and get by. Even then that goes away if I have to deal with expansive projects. But there's just no point in not having it. You write code a lot faster with it than reading the function libraries for shit.
Which is why I don't get the use of simplistic text editors. Sublime and Atom specifically have intellisense, embedded terminal, access to folder structures, and so on for that exact reason. Atom for instance has a lot of more advanced features that make fancy editing of large amounts of text, or lines of code, easier than in VS Code even.
TJT
Mr. Poopybutthole
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Have any of you ever had to deal with marketing teams? I work for the business in my current position and create applications, tools, data, that directly supports the business side of the company. With the exception of marketing. The marketing org is ran like North Korea. Nobody at the company has any insight to what they are doing at all. Which surprised me as marketing even controls their own budgets entirely and doesn't have to explain expenditures in financial reporting either. I asked a friend of mine in management somewhere else and he said that all marketing teams are like that.
Recently I attempted to put together some on-demand data models from our Google Analytics accounts with the intent of creating something that could tie our GA efforts (adwords and whatever) to sales within our sales pipeline. Like seeing how much marketing spend went into getting a single lead to sale or booking compared to our other lead sources. I made a bit of headway on this, but it was kind of a pet project. I demoed it to the finance team and they thought it was cool. This week the marketing people got wind of it and completely shit on the project and told me to delete everything I had.
I didn't and told the marketing director to fuck off, its not her personal Google Analytics account. She told me that "Marketing needs to stay in Marketing." Or something like that.
The fuck?
Recently I attempted to put together some on-demand data models from our Google Analytics accounts with the intent of creating something that could tie our GA efforts (adwords and whatever) to sales within our sales pipeline. Like seeing how much marketing spend went into getting a single lead to sale or booking compared to our other lead sources. I made a bit of headway on this, but it was kind of a pet project. I demoed it to the finance team and they thought it was cool. This week the marketing people got wind of it and completely shit on the project and told me to delete everything I had.
I didn't and told the marketing director to fuck off, its not her personal Google Analytics account. She told me that "Marketing needs to stay in Marketing." Or something like that.
The fuck?
Aldarion
Egg Nazi
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lmao hipster bullshit. Its the basic, bare bones, no frills, no gay stuff, editor.
Its the fucking opposite of hipster bullshit. Its the standard traditional fit blue jeans of the text editors.
I'm pretty sure yall are trolling now, criticizing nano.
Aldarion
Egg Nazi
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vim, oh yeah, I love text editors that assume by default when I open a text file that I dont want to edit it. "Hmmm lets make the default state not to edit the file, but after they enter a keyboard shortcut they can edit it! brilliant"
Cause when I want to view a file without editing it, I use a text editor. Cause that makes sense.
Vim is for people who dislike themselves and need a way to pay penance one extra click at a time. Fuck vim more than all the other text editors put together.
TJT
Mr. Poopybutthole
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Literally the only time I use nano or vim is when I have to edit some code I wrote in something else and have hosted on a linux box somewhere running on a schedule.
alavaz
Trakanon Raider
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Lol so you learned Perl with nano and fight that choice to the death... You must be unemployed.
Identikit
Redneck Pornographer
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the only time nano is appropriate is for changing some sort of setting on a config file. You would have to be retarded to use it for a large scale project.
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TJT
Mr. Poopybutthole
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Why aren't they held accountable in the first place? I would think leadership and at least finance would question massive expenditures for marketing and just taking the marketing team's word for it.
Control
Bronze Baronet of the Realm
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It's the difference between "brand marketing" and "performance marketing". One thing brand marketers are really great at selling is their big plans to management.
"Oh, you can't possibly boil all that we do down to a since metric! Our biz-dev wining-and-dining is building business relationships that will benefit us for years to come! It's not only market-share, it's share-of-mind!" Of course, there's a bit of potential truth in all that, but watching the terror in their eyes when you mention quantifying return on marketing spend really tells you what you need to know about them. The best can live in both worlds of course, but we all know how rare the best of anything is.- 1
TJT
Mr. Poopybutthole
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I can honestly say I don't understand this mentality.It's the difference between "brand marketing" and "performance marketing". One thing brand marketers are really great at selling is their big plans to management.
Majority of our marketing campaigns are digital. Marketing employs a demand generation dude who is mostly a nerd. We use Marketo as well. Marketo is a piece of shit but it does allow you to very cleanly connect leads captured by Google Analytics with just a bit of data wrangling within a consolidated data warehouse. I built the entire corporate warehouse at by FTE position over the past two years. The only piece I hadn't connected was the cost of adwords (primary marketing spend).
I can distinctly show the exact sales pipeline leads captured through GA and thus Marketo as Marketo has some automation that generates captured leads right into Salesforce, where all of our CRM takes place. From what you are saying that team doesn't even do this internally. So they just talk up their campaigns to leadership, say its going to run $5M and just roll with it?
Control
Bronze Baronet of the Realm
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They might. Without knowing anything else about the situation, it just depends on if you want to give them the benefit of the doubt or not. If their marketing people are doing a great job, there could still be valid reasons for their reaction. You can use the same data to shape the narrative a lot of different ways, and they obviously want to be in control of that narrative (not necessarily bad, you wouldn't really want the marketers trying to convince your VP to change your tech stack for example). There might be perfectly reasonable strategic reasons that they're losing their ass trying to capture specific bits of marketshare. There may be plenty of campaigns that are just there to essentially "buy data", and they don't want to be judged on a shitty roi for what is essentially research.
Or the marketers don't really understand performance marketing and see it as a huge threat to their way of doing things. I assume that the 2nd option is far more likely than the first.
The classic brand marketing example is Coke wanting everyone on earth to know what Coke is. How do you measure the effectiveness of superbowl ad for Coke for example? Check for yoy sales lift in the following days while trying to adjust for countless other variables? There's a book (that I'm forgetting the name of at the moment, was a few years ago) that goes more into this from one of their marketing heads that quit because the execs didn't like the idea of trying to tie sales data to marketing spend. I think plenty of companies are happy enough to decide what % of the budget gets spent on marketing and then let the marketers do whatever they do, so long as the overall graph goes in the right direction.
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Creating Synthwave with Matplotlib
Using Matplotlib the right way — creating retro Synthwave visuals
towardsdatascience.com
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