The video had a bias slant as well towards the PvP side of things - it sounded like he liked the Rust model they originally had.
He also missed it glossed over other core reasons got pushed away: punishing grind, lack of viable transportation options, putative gold costs that didn’t align with the typical income of the Playerbase, dungeon orbs limiting dungeon runs in a lacking pve content environment, PVPers quitting when they got stomped and lost their towns, toxic guilds intentionally sabotaging an entire server