Interesting read. I've seen the '70% of Hasbro Value' statement before and I don't know if its true. I DO know that Hasbro has done a completely shit job of cross promoting / monetizing WOTC over the years. I mean they crossed Transformers with My Little Pony before they did D&D. It can be argued that they still havent as the 'transforming' D&D toys for the movie are called 'Dicelings'
I think they are naive to think tanking DnD products will have the effect they want. Shareholders are there to make money. You start losing money in products and they are going to want that money to come elsewhere, ex OGL 2.0 .
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