Kaines
Potato Supreme
Link to new rules?Twitch is actively trying to kill itself now with new rules for streamers coming down to nuke sponsorships, logos, corner adspace, everything.
Link to new rules?Twitch is actively trying to kill itself now with new rules for streamers coming down to nuke sponsorships, logos, corner adspace, everything.
This will affect streamers doing banners, endorsements, product deals, and sponsors plus esports that were running their own in-stream stuff or shows like the VGA. Unless you're a contract level company like the NFL to be exempt of course.
Twitch - Branded Content Guidelines
I guess they'll have to learn to code ?That's incredibly bad for small streamers. Streamelements has like thousands of potential ad money for even shit tier streams with 5-10 viewers per month and almost all, if not all, required burned-in something or other. Twitch better be making deals with advertisers for the smaller guys or they're about to get in a shit storm of bad PR. They probably see that Facebook streaming is dying off and they feel uncontested now and can just do whatever the fuck they want to secure their ad revenue. On one level yeah, Twitch making a profit for the first time ever (LOL) would be good for the industry, but on the other level it would've been better if they just found a better source of premiums people would want to buy for actual benefits rather than just wrecking everyone at the lowest tiers possible. Maybe they're trying to get rid of the 1-20 viewer Andy's because they're probably consuming a huge amount of the server requirements in total. This would certainly help do that.
Good. It's absolutely hilarious to me finally watching streamers get dicked over and exploited by big corporations. It has been happening to the rest of the labor force for the past 50+ years and these little manchildren for the longest time thought they were their own "boss", while exploiting the fuck out of the infrastructure that Twitch allows for.once the hubbub dies down we're going to quietly release the policy with almost no changes!
Good. It's absolutely hilarious to me finally watching streamers get dicked over and exploited by big corporations. It has been happening to the rest of the labor force for the past 50+ years and these little manchildren for the longest time thought they were their own "boss", while exploiting the fuck out of the infrastructure that Twitch allows for.
So these guys get the same number of views on a Zoom call? And their internet would support 40k people logging into said Zoom call with minimal lag? Zoom also allows for easy donations, subscriptions, etc.? Cute little emotes, chat rooms/commands, etc.?Historical context is needed, though
A lot of the early Twitch adopters were people escaping Youtube because of changes Youtube was making to monetization. They formed the foundation of the platform, which in turn let newer post-Youtube people take advantage of
If Twitch starts to become less and less lucrative for streamers, then eventually it may just open up for a competitor to take advantage and you'll start seeing people ditch the platform.
First, two caveats: 1. I have all but stopped watching Twitch. It's down to less than 30 mins per week, if that. 2. Even when I did watch a lot of Twitch, I practically never saw an add, so my Adblocker must have been decent.
Having said that, what I don't get about Twitch is that there are SO many other ways to display adds and such other than running a 30? second full screen full motion add every once in a while. Just of the top of my head I can name a few:
I'm no marketing guy, and sure, some of these are worse than others, but what I'm trying to point out is that there are a shit ton of different ways to make money there, but they only seem to want to focus on one, and it's one that is driving away customers.
- A small area of your screen where you have a permanent logo on display (many already do this for private endorsements).
- A banner along the top or bottom of the screen where adds are places.
- A semi-transparent "pop-up" banner add, similar to what YouTube had back in the day, that you can then minimze.
- Text adds that show up in chat.
- Special promotions where a gaming company or whatever reaches out to Twich and says, "hey, we have this new game/expansion, we'll pay your streamers X per hour of gameplay that they stream and you get Y% of that." Twitch then pays the streamers per hour until either the money runs out or the time period is over.
Having said that, what I don't get about Twitch is that there are SO many other ways to display adds and such other than running a 30? second full screen full motion add every once in a while. Just of the top of my head I can name a few:
Not if people stop using your platform.Except all those options are worth less money ad revenue wise.
hahahahaaaaa