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I bet 90% of them are multilevel marketing scams like Thrive, Shakeology, Rodan and Fields, BeachBody, DoTERRA, and all that other horseshit that about 10 millennials that I know are constantly spamming my Facebook with. They may call it a business but none of them actually make money at it.
90% seems like a pretty bold estimation considering were talking about 10s of millions of millennials side hustling. Ive never heard of any of those things. Perhaps because I'm not on Facebook.