Im on Renown 3, but only held up in the quest by Soul Ash. Did I miss a Soul Ash reward or something? Or is that where everyone is stopped. I could have swore I heard people in guild were Renown 4, for instance.
As far as feeling invested in characters we meet? We've had several dungeons and raids over the years with multiple bosses per. I would guess that somewhere around 95% of the characters we remember are just targets that we've killed in some capacity. They have a wealth of characters that we have some type of investment in that they could pull from. They could always use them for more relevant parts of the story. For instance, Ursoc (which I liked, and they let die). Lady Vashj, which Im sure will turn coat on us soon enough etc. etc. They need to do that more and introduce new characters slowly. Instead of putting the Jailer up front and center, the better part of the Shadow Lands tease was not knowing who was helping Sylvanas. Keeping that guy a "Mystery character" till the end would have been a more suspenseful route to take. I'm not expecting Blizzard to all of a sudden have a coherent story, but they could do so much more. Which is basically their theme for the last 10 years - "You did an okay job, but you could have done so much more!"
I totally get why some people are just overly annoyed with the direction of the game. Something we've invested so much time in, it's hard not to have an opinion on what they could have done. Especially when we know how much money the game makes - like are you really telling me that you pay some of the lowest wages in the industry, have the most popular player base.. yet you cant devote the extra dev time to make things at least enjoyable, and not just "passable"? But truly, at the end of the day it's just a game and Shadow Lands has been fun. Is it a breath of fresh air? Not exactly. But Im not making some personal battleground between the company and myself when they cant get their shit straight. If its fun, I'll play it. If not, Ill cancel my sub. I did it in Wod, and I did it in BFA.
"I just think its funny how" every day I log on, there are more and more people online. Someone said this morning that 10-15 people are online at any given time. But when I looked, it was 21 on at 9am this morning. Right now, there are about 40 people. If anything, I'll repeat myself and say "its worth the box purchase at minimum".