FYI, old email from Ye Ole Ponytail:
Hey folks,
I?ve heard a few rumblings through the grapevine over the last couple of days. Those rumblings basically boil down into two camps:
? If Landmark?s numbers are low, why are we still working on this game?
? If H1Z1?s numbers are huge, why are we not all working on that game?
Let?s start with the second question. We are not all working on H1Z1 because that team has the resources they need to go forward with the plans they desire to pursue. We (meaning most of the dev teams in the company) have already offered to help in any way possible. Such changes have already been made. Also, despite its wonderful numbers, there are no guarantees that it will stand up over time. (The long-term gameplay is currently weak, and I don?t personally know how fast that team can shore up those aspects. So longevity is not certain.)
So the company has dedicated the resources it wants to dedicate to H1Z1 at this time *and* we?re don?t know how good the legs are on the game (but obviously hope for the best!). So that?s the honest reason for why we?re not shifting more folks over there.
Now the other question: Why are we still working on Landmark?
The answers are:
? This company?s backbone is EverQuest. It?s our identity and our soul. Thus, we?re *going* to make EverQuest Next. This company is absolutely dedicated to making that vision come to life. Landmark is the path to that game.
? Landmark is a secret weapon. While we work on EQN this year, Landmark will continue to chug along beside us, allowing our players to help us create the new Norrath. We don?t need much more to tie it up with a bow and allow it to soldier on in parallel. We?re working on the plan for Open Beta and it?s a very short-term plan (like March if we can swing it).
? Landmark has the potential to be a sleeper hit. Here?s how: As we talk about EQN this year, players are going to start gathering around and talking about it (forums, social, etc.). They?re going to want to PLAY EQN?but they can?t. However, there will be a lot of EQN stuff going on inside Landmark. Thus, Landmark userbase may slowly increase over time, allowing its monetization elements to finally kick into gear. We don?t know, but at this time, because a) it?s almost done for Open Beta; b) it helps EQN get created, and c) it might earn more money later when it comes into its own with the gamemastering tools?we?re continuing to support it.
? It?s novel. It?s unique. And it?s generated $10M for us to defray EQN?s dev costs. This is HUGE and SUCCESSFUL. We have no intention of turning the lights out on this game.
But most importantly, this company needs as many successful games as it can get. It?s been a long time since we?ve had a hit at product launch and H1Z1 is the closest we?ve come to getting the critical mass on Day One that is required for a game to get really big.
But one hit, especially when we?re unsure whether it has legs or not, is not a stable business. So DCUO continues to grow, Planetside 2 goes to PS4, H1Z1 will expand as rapidly as it can?and EQN/Landmark will continue to be developed and are critical to this company?s future.
I hope this helps answer any questions you might have. If you have other concerns, or are curious about stuff, please just stop by my office and let?s talk about it.
Thanks all!
-- Dave.