I assume it’s directed at all the tiny cat sized dogs. The biggest problem is most people don’t think they need to train them or let them do whatever because they’re “so cute” at not seen as any kind of treat or issue because of the size.
We’ll probably get a dog in the next year or so, wife and kids both want one. The kids (girls 8 and 6) of course want something small and fluffy, not going to happen. The wife wants a big dumb golden retriever, I’m not opposed but don’t want to deal with all the hair. Something in the 50-80 lb range, kinda medium activity level, hair on the shorter side sounds about right.